When Apple released the original iPhone in 2007, it was as simple as might be– it was simply the iPhone. There was only one design, and when you stated you wanted an iPhone, the sales rep would know which one you meant … since that was all there was.
Apple kept it easy for a few years till the iPhone fives and 5c. That’s when it first began using 2 iPhone versions: one labeled as more “cost effective” (and unapologetically plastic) while the other was the “primary” one. Then, beginning with the iPhone 6, we had the little, “routine” size iPhone 6 and the larger iPhone 6 Plus.
This continued up until the iPhone 11 lineup, which presented a regular iPhone, a smaller “Pro” model, and a larger Pro Max. The iPhone 12 series added a 4th “mini” option, which continued to the iPhone 13 mini, howver then Apple removed the mini size to bring back a “Plus” version with the iPhone 14 and now the iPhone 15.
What began as a simple product lineup has evolved into something that feels unnecessarily made complex, specifically when compared to rivals– and I think it’s time for a modification.
The existing iPhone lineup is too much
Since the iPhone 12, Apple has actually launched 4 models of iPhones each Fall. Today, with the current iPhone 15 lineup, we have the basic iPhone 15, the larger iPhone 15 Plus, the little iPhone 15 Pro, and the bigger iPhone 15 Pro Max. Apple eliminated the mini size after two years because it was deemed a flop, suggesting that more people have an interest in a larger non-Pro iPhone.
That may be real, but I can’t assist however feel that the iPhone Plus is in a bit of an odd location– and it’s quickly the very first one I would get rid of. It sits in between the regular iPhone 15 and the iPhone 15 Plus cost-wise, and for just $100 more, you could delve into the iPhone 15 Pro line with more functions.
Naturally, the iPhone 15 Plus has a better battery than the standard iPhone 15, plus the bigger 6.7-inch screen versus tje 6.1-inch screen, however they’re otherwise the very same. If you’re currently going to be paying at least $900 for a large phone, you’re better off paying a little bit more with the iPhone 15 Pro Max, which has a much better display screen, the new Action button, a more effective A17 Pro chip, and the triple-lens electronic camera system with the new 5x telephoto.
Apple could take a lesson from Google
Google, like Apple, is on an annual release schedule as well and launched the Pixel 8 lineup last month. Nevertheless, unlike Apple, which has four options, Google keeps it simple with simply 2: the basic Google Pixel 8 and the more powerful Google Pixel 8 Pro.
I wish Apple would streamline the iPhone lineup to something similar. Keep a smaller sized “routine” iPhone, and have one large Pro design.
Though I’m not a huge fan of having a large mobile phone, I think that that there are a lot of options at the moment. Furthermore, it’s frustrating that Apple did not give the smaller iPhone 15 Pro the very same 5x telephoto lens as the iPhone 15 Pro Max. If Apple had actually just provided a smaller sized standard iPhone and a bigger Pro Max, then it would have simplified the options to select from.
This is particularly true when Apple is currently leaving individuals who choose the smaller Pro models– just eliminate that a person, and after that everyone who wants a Pro design is on equivalent ground. Plus, at htis point, with the basic iPhone 15 having a 48MP main electronic camera and 12MP ultrawide electronic camera, it still takes exceptional pictures if you don’t require a telephoto sensing unit.
Less is more
Apple is among the only significant mobile phone brands that releases 4 phones at once each year. Samsung is also up there with its Galaxy S mobile phones, but it makes a bit more sense by using three distinct sizes. With Apple, you get two sizes expanded across 4 different models– extremely unneeded.
I think Apple actually should think about consolidating the iPhone lineup, along with the iPads, while we’re at it. There are simply too numerous alternatives today, adn a few of them don’t actually make sense considering the cost and functions.
Less is often more, and I hope that’s a lesson Apple can gain from quickly.